Home Services: Lead to Quote Friction
We don’t specialize in industries. We specialize in revenue systems. The specific failure examples might differ, but the underlying system fix is the same.
Typical Failure Points
1.
Lead → quote friction is high, leading to abandonment.
People reach out, but the process to get a price or next step is slow, unclear, or frustrating — so they drop off.
2.
Scheduling capacity isn’t aligned with lead volume.
Marketing brings in leads at times when crews, techs, or estimators aren’t available — creating bottlenecks instead of revenue.
3.
Missed follow-ups are common after initial contact.
Leads fall through the cracks because no system ensures timely callbacks, texts, or next actions.
4.
Revenue leakage occurs due to tracking gaps.
Owners can’t see which leads turn into jobs, so lost revenue goes unnoticed and unfixed.
Our System Fix
We build a system that ensures lead generation ties directly to capacity utilization and booked revenue. We remove friction.
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